You may have been thinking that Blu ray has disappeared as another passing fad. Yet it turns out, the creators are looking for more ways to maximize their content and improve their technology. “Consumer adoption of Blu-ray continues to grow at a very steady pace,” Bob Chapek, President of Walt Disney Studios Home Entertainment, said in a press release this month. “The 3-D theatrical market has been very successful this year. We are just now seeing all of the true capabilities of 3-D and with Blu-ray disc’s superior technical characteristics, as well as the broad industry support of the format; it makes it the ideal packaged media platform for 3-D home entertainment.” Soon, they say, you will be able to buy movies — like Tim Burton’s Nightmare Before Christmas and Harry Potter — that came out in 3-D.

Some consumers may feel irritated that they’re expected to buy a new machine to play new movies. Yet, the shift has been gradual to calm dissent and there are many great features that Blu ray technology offers. For instance, creators are looking at releasing DVDs with a re-writable storage section so consumers can download updated bonus material (rather than buy anniversary editions and subsequent releases). Secondly, top movies will be seen in higher definition and 7.0 Surround Sound (compared to the old Dolby Digital 5.0). Many people are choosing to buy the PlayStation3, which plays Blu ray movies and also allows users to surf the web, listen to music, store data and play video games.

Blu ray disc players, particularly the PlayStation3, are beginning to take off, but not many people want to buy the PC drive to watch movies on their computers. “People are soon going to realize that they’ll have these collections at home, and will want to be able to watch them on the go,” argues Brian Zucker, a technology strategist at Dell. “And often, the best possible viewing screen is the one on their computer.” Now that the cost of these discs is coming down, it seems people are willing to buy movies on Blu ray now. “It’s cheaper than three years ago, when it would cost 0 or 0, but it might still be holding people back,” Zucker admits.

If you’re looking to start a Blu ray disc collection, here are some of the top new movies to consider. Braveheart was released in the new format September 1st, offering viewers special features like interactive timelines with videos, images and text; a behind-the-scenes look at production; the historical places, people and events behind the story of Scotland’s greatest patriot; new interviews with cast and crew; a featurette about Smithfield, the site of William Wallace’s execution; and 3-D models of Falkirk and Bannockburn, where military strategies, topography, weapons, troop movements and leadership information can be assessed. “Gladiator” is another must-own motion picture. The Blu ray version includes audio commentary; trivia; behind-the-scenes footage exploring historical ties to key scenes; the ability to “tag” favorite scenes throughout the movie, which they can learn more about with disc 2; a documentary with Enhanced Viewing Mode to access special interviews; an HBO special; a Learning Channel special; a featurette about the soundtrack; the personal diary of the actor who played Lucius; storyboard and costume galleries; and shot deconstruction with visual effects artists.

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Don’t you just love the thrill of a much-anticipated “coming soon to a theater near you” announcement? Sometimes there are sequels that we’ve been dreaming of, while other times there are TV series remakes that we’ve been pining for. Some people follow actors they love, while others keep an eye on certain filmmakers or screenwriters. Whether you love action, horror, dramas or comedies, there is a motion picture coming out for you in the next year.

There are many exciting new movies coming soon to a theater near you. The steam-punk dystopia, “9″ promises to entertain audiences with its complex computer animations and thrilling storyline of a world overrun by vengeful machines. Action/horror lovers will want to see “Whiteout,” a suspenseful and mysterious movie starring Kate Beckinsale, involving homicides and “something lurking” in Antarctica. Matt Damon stars in “The Informant,” the true-life story of Mark Whitacre, America’s largest whistle-blower.

Movies news also lists new Blu Ray discs that are coming soon. Darren Aronofsky’s masterpiece, “Requiem For A Dream” will be out on Blu Ray this month, with added filmmaker commentaries from Director Darren Aronofsky and Director of Photography Matthew Libatique, a behind-the-scenes featurette, interviews with author Hubert Selby Jr and nine deleted scenes. “Gladiator” will have over four hours of bonus material and will also include an extended version of the motion picture. “Braveheart” also finally arrives in Blu Ray format and proves that it was worth waiting for with loads of interviews, interactive timelines, battle strategy analysis, historical segments and featurettes. “The Watchmen” holds a wonderland of special bonus features, including a first-of-its-kind “Maximum Movie Mode,” which allows the director to stand before you, pointing at two screens behind him — one playing the feature and one showing a behind-the-scenes shot. Trivia, comic comparisons, Watchmen bookmark-able focus points (attached to featurettes), graphic novel discussions, a vigilante documentary and new download content are all on this packed Blu Ray.

As you know, some of the best films coming soon will be books movies transitions. September will see the release of “Cloudy With a Chance of Meatballs,” a children’s book by Judi and Ron Barrett, starring the voices of Mr. T, James Caan, Bruce Farrell, Andy Samberg, Tracy Morgan and Anna Faris. Another adaptation out is “The Informant,” which was originally a book by Kurt Eichenwald and now stars Matt Damon and Scott Bakula. “Coco Before Chanel,” a book by Edmonde Charles-Roux, has now made it to the big screen as well, which explores the true story of fashionista Gabrielle “Coco” Chanel. In October, “The Road,” “Where The Wild Things Are,” “Shutter Island,” “The Vampire’s Assistant” and “The Box” are exciting books-turned-into-movies. For more information, check out www.bookreporter.com.

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